Blogging on a Hot Topic – Julianne Taylor

Julianne Taylor - PaleoZone Nutrition

Julianne Taylor - PaleoZone - NZ

Many WordPress users start out as bloggers and if they write engaging content on a hot topic then the site can grow quite fast. What to do next 🙂 when and how, while keeping focussed on the passion rather than the logistics is the next challenge.

Juliannes Taylors blog was initially setup on WordPress.com and recently moved to a “self hosted” version which is journey many bloggers share.

Julianne writes about nutrition and related heath topics. She is a NZ Registered nurse, nutritionist, currently studying towards a PG dip in Nutrition science. Previous careers: designer of equipment for people with disabilities, furniture designer and artist.

The blog grew out of a project as she explains

“My blog started in June 2010 when I had 30 guinea pigs – volunteers who wanted to take on a 6 week challenge and change their eating to a ‘paleo diet’. They agreed to blood tests, health questionnaires and meal diaries to track their progress.

My blog started as a set of instructions to support them. I kept writing posts, on current nutrition topics that interested me, and I thought might interest others. They did, and some really took off – a couple of posts have over 20K views and continue to have great readership.

I’ve got ideas as to why these posts were found so interesting, and why they gathered so many comments and discussion. My blog continues to grow, and gets over 30K page views per month.”

Challenges going forward include how to keep the quality content coming, how to generate some income to cover costs and be able to keep growing in a more professional mode.  So far the site has been very much content driven on a plain theme but as the content grows now looking at other magazine style layouts.

A number of posts have hundreds of comments and because the subject matter is personal health those comments can be hundreds of words and quite personal.

Many of us talk about the ‘read write’ web but there are also many blog sites with very few quality comments.  How to grow and stay interesting and useful is a hot topic for many wordcampers. Website: Julianne’s Paleo & Zone Nutrition

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